1. Introduction:

We are committed to protecting your privacy and personal information and take great care to ensure that any data we collect is handled securely and in accordance with applicable laws, including the General Data Protection Regulation (GDPR) and other relevant data protection laws.

Metricube Media LTD understands that the privacy of our clients and visitors to our website is of utmost importance, and we are committed to being transparent about our data collection, usage, and protection practices. This policy outlines the types of information we collect, how we use it, and how we protect it to ensure that you have a clear understanding of our data practices.

We collect information from our clients and visitors to our website to provide our services, respond to inquiries, and improve our services and website. We may collect personal information such as your name, email address, phone number, and any other information you voluntarily provide to us. We also collect information automatically when you visit our website, such as your IP address, browser type, and device type.

We use your personal information solely for the purposes of providing our services, responding to inquiries, and communicating with you. We may also use your information to improve our services and website and to comply with legal and regulatory requirements.

We take appropriate technical and organisational measures to ensure the security of your personal information, including encryption, access controls, and regular security assessments. We limit access to your personal information to authorised personnel only, and we do not sell, rent, or otherwise disclose your personal information to third parties for marketing purposes.

You have the right to access and correct your personal information, as well as the right to object to its processing or request its deletion. We will respond to any such requests in a timely and efficient manner.

We reserve the right to update this policy at any time to reflect changes in our practices or legal requirements. We will notify you of any material changes to this policy by posting a notice on our website.

We encourage you to read this policy carefully and contact us if you have any questions or concerns about our data practices or how we protect your personal information.

2. Information we process based on our contractual obligation

We process personal information based on contractual obligation when necessary to provide our services to you. This means that we may collect and process personal information that is necessary to fulfil our contractual obligations to you, such as billing information, contact information, and project-related information.

[2.1] Use of personal information

We use this personal information solely for the purpose of providing our services to you and fulfilling our contractual obligations. We may also use this information to communicate with you about our services, including updates, promotions, and other marketing materials, in accordance with applicable laws and regulations.

[2.2] Retention of information

We may retain this personal information for as long as necessary to fulfil our contractual obligations and to comply with legal and regulatory requirements. When we no longer need this information, we will securely dispose of it in accordance with our data retention policies.

[2.3] Security measures 

We take appropriate technical and organisational measures to protect this personal information, including access controls, encryption, and regular security assessments. We limit access to this information to authorised personnel only and ensure that any third-party service providers who process this information on our behalf are also bound by appropriate data protection obligations.

[2.4] Contact us

If you have any questions or concerns about how we process personal information based on contractual obligation, please contact us using the information provided in this privacy policy.

3. Information processed based on your consent

We respect your privacy and only collect and process personal information based on your explicit and voluntary consent. This means that we will only collect and process personal information that you have provided to us for specific purposes, such as subscribing to our newsletter, participating in surveys or contests, or consenting to the use of cookies on our website.

[3.1] Types of information

The personal information we collect and process based on your consent may include your name, email address, phone number, and other information you provide to us. We will only process this information for the specific purposes for which you have provided it, and we will not share it with third parties without your explicit consent.

[3.2] Withdrawal of consent

You have the right to withdraw your consent to the processing of your personal information at any time by contacting us using the information provided in this privacy policy. If you withdraw your consent, we may not be able to provide you with certain services or features that require the processing of your personal information.

[3.3] Retention of information

We will only retain your personal information for as long as necessary to fulfill the purposes for which you provided it, unless we are required to retain it for longer periods by law or for legitimate business purposes. When we no longer need this information, we will securely dispose of it in accordance with our data retention policies.

[3.4] Contact us

If you have any questions or concerns about how we process personal information based on your consent, please do not hesitate to contact us using the information provided in this privacy policy. We take your privacy seriously and are committed to providing transparent and secure processing of your personal information.

4. Legitimate interest 

We may process personal information based on our legitimate interests, as permitted by applicable data protection laws. This means that we will only collect and process personal information that is necessary for the purposes of our legitimate interests, such as providing our services to you, improving our website and services, and ensuring the security and integrity of our systems.

[4.1] Types of information

The personal information we collect and process based on our legitimate interests may include your name, email address, phone number, IP address, and other information you provide to us. We will only process this information for the specific purposes for which it is collected, and we will take appropriate measures to ensure that your personal information is accurate, up-to-date, and secure.

[4.2] Balancing test 

When we process personal information based on our legitimate interests, we will conduct a balancing test to ensure that our legitimate interests do not override your fundamental rights and freedoms. We will only process your personal information if our legitimate interests are not outweighed by your rights and freedoms.

[4.3] Retention of information

We will only retain your personal information for as long as necessary to fulfil the purposes for which it was collected, unless we are required to retain it for longer periods by law or for legitimate business purposes. When we no longer need this information, we will securely dispose of it in accordance with our data retention policies.

[4.4] Contact us 

If you have any questions or concerns about how we process personal information based on our legitimate interests, please do not hesitate to contact us using the information provided in this privacy policy. We take your privacy seriously and are committed to providing transparent and secure processing of your personal information.

5.Affiliate information

We may work with affiliates and business partners to provide our clients with the best possible services. We may share certain information with these affiliates and business partners to facilitate our business activities. This section of our privacy policy outlines how we collect, use, and share affiliate and business partner information.

[5.1] Information we collect

We may collect the following types of information about our affiliates and business partners:

• Contact information, such as name, email address, and phone number
• Company information, such as name, address, and company registration number
• Financial information, such as bank details or payment information
• Information necessary to facilitate business activities, such as order details, performance data, and feedback
• We collect this information through various means, such as email correspondence, phone calls, or through our website.

[5.2] How we use this information

We use affiliate and business partner information to:

• Facilitate business activities, such as payment processing, order fulfilment, or product delivery
• Communicate with our affiliates and business partners about business-related matters, such as upcoming projects or changes to our services
• Monitor and evaluate the performance of our affiliates and business partners

[5.3] How we share this information

We do not share our affiliates and business partners information. This information is only used for the purposes underlined in the previous section.

[5.4] Retention of affiliate information

We retain affiliate and business partner information for as long as necessary to fulfil the purposes for which it was collected or to comply with applicable laws and regulations.

[5.5] Changes to this section

We may update this section from time to time to reflect changes in our affiliate and business partner relationships or applicable data protection laws. We encourage you to review this section periodically to stay informed of any changes.

6. Cookies 

We use cookies to enhance your browsing experience on our website. This section of our privacy policy outlines how we use cookies and the information we collect through them.

[6.1] What are cookies

Cookies are small text files that are stored on your device when you visit our website. They are used to remember your preferences, improve your browsing experience, and personalise your interactions with our website.

[6.2] How we use cookies

We use cookies to:

• Remember your preferences, such as language settings or login information
• Analyse how our website is used and improve its performance
• Personalise your experience by showing you relevant content or advertising
• Provide social media features, such as sharing buttons or embedded content

[6.3] Types of cookies we use 

We use the following types of cookies on our website:

• Essential cookies: These cookies are necessary for the proper functioning of our website, such as enabling navigation or accessing secure areas of our site.
• Analytical cookies: These cookies collect information about how you use our website, such as which pages you visit or how long you stay on our site. We use this information to improve our website and user experience.
• Advertising cookies: These cookies are used to personalise your experience and show you relevant advertising based on your browsing behaviour.
• Social media cookies: These cookies are used to integrate social media features on our website, such as sharing buttons or embedded content.

[6.4] Third party cookies

We may use third-party cookies on our website for analytical or advertising purposes. These third-party cookies are subject to their own privacy policies, and we do not have control over their use of your information. We encourage you to review their privacy policies before accepting their cookies.

[6.5] Managing cookies 

You can manage cookies through your browser settings, which allow you to accept or reject cookies, or delete cookies that have been stored on your device. Please note that rejecting or deleting cookies may affect your browsing experience on our website.

[6.6] Changes to this section

We may update this section from time to time to reflect changes in our use of cookies or applicable data protection laws. We encourage you to review this section periodically to stay informed of any changes.

7. Your Rights

You have the right to object to the processing of your personal information. If you object, we will stop processing your personal information unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or if the processing is necessary for the establishment, exercise, or defence of legal claims.

You have the following rights with respect to your personal data: 

The right to access your personal data:

• The right to access your personal data
• The right to rectify your personal data
• The right to erase your personal data
• The right to restrict processing of your personal data
• The right to data portability
• The right to object to processing of your personal data
• The right to withdraw your consent to processing of your personal data

You can exercise these rights by contacting us at [contact email]. We will respond to your request within the timeframes required by law.

8. Encryption of data 

We take the security and privacy of your data seriously. This section of our privacy policy outlines how we use encryption to protect your personal information.

[8.1] What is encryption

Encryption is the process of converting data into a code to prevent unauthorised access. We use encryption to protect your personal information from unauthorised access, use, or disclosure.

[8.2] How we use encryption 

We use encryption to protect your personal information when it is in transit or at rest. When you submit personal information to our website, such as filling out a contact form, we use encryption to protect your data from interception or tampering. We also use encryption to protect your personal information when it is stored on our servers or in our databases.

[8.3] Types of encryptions we may use

We use industry-standard encryption protocols, such as SSL/TLS, to encrypt your data in transit. This ensures that your data is protected from interception or tampering while it is being transmitted over the internet.

We also use encryption to protect your data at rest, such as when it is stored on our servers or in our databases. We use encryption algorithms, such as AES or RSA, to encrypt your data and ensure that it is protected from unauthorised access.

[8.4] Limitations of encryption 

While encryption is an effective way to protect your data, it is not fool-proof. We cannot guarantee that your data will be 100% secure, as no security measures are perfect. However, we take all reasonable steps to ensure that your personal information is protected to the best of our ability.

9. Complaints 

We take the privacy of our clients and visitors seriously. If you have any complaints or concerns about how we collect, use, or process your personal information, we encourage you to contact us using the information provided in this privacy policy.

[9.1] How to lodge a complaint 

If you have a complaint about our website or our handling of your personal information, you can contact us using the following methods:

• Email: info@metricubemedia.com
• Post: 71-75, Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ

We will investigate your complaint promptly and provide you with a response within a reasonable period. We may need to request further information from you to assist us with our investigation.

[9.2] Contacting the ICO

If you are not satisfied with our response or believe that we have not processed your personal information in accordance with applicable data protection laws, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s supervisory authority for data protection issues. You can contact the ICO using the following methods:

• Online: https://ico.org.uk/make-a-complaint/
• Phone: 0303 123 1113
• Post: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

[9.3] Changes to this section 

We may update this section from time to time to reflect changes in our complaints handling processes or applicable data protection laws. We encourage you to review this section periodically to stay informed of any changes.

10. Contact information

If you have any questions or concerns about our privacy policy or the processing of your personal data, please email us at info@metricubemedia.com. We are committed to working with you to address any concerns you may have.